Where I've worked
AI Platform Enterprise Design System Team Leadership

TSC.ai

AI Intelligence Platform serving Fortune 500 companies and NGOs across 95 countries. I joined as the design lead and built the product and the team from scratch.

Role

Lead UX/UI Designer

Period

Feb 2023 Present · 3+ yrs

Industry

AI · Enterprise SaaS

Reach

95 countries · Fortune 500

01

Overview

TSC.ai builds intelligence platforms for Fortune 500 companies and NGOs in 95 countries. When I joined, there was no product design function, no design system and no team.

As design lead I own UX/UI end to end, from research and user-tested concepts to the design system and production quality, working closely with PM and Engineering.

02

The product: Genie

One AI platform for stakeholder intelligence: monitor issues, understand stakeholders, map networks and plan engagement. Click any screen to browse.

04

Contributions

01

Designed Genie from zero to production

TSC's enterprise AI intelligence platform built from scratch, then supported the full migration of all existing customers to the new system.

02

Built and owned the design system

Established and maintained visual and UX consistency standards across all product lines.

03

Scaled the UX/UI team

Created structured onboarding programs and upskilling tracks for junior designers.

04

Implemented Diamond Process team-wide

Discover → Define → Design → Deliver every feature user-tested before release and validated for technical feasibility with Engineering before build.

05

Built an AI agent inside Confluence

Any team member can instantly query design system docs, component guidelines, and design decisions no digging required.

06

Partnered with PM and Engineering on product strategy

Contributed design perspective to product vision, workflow improvements, and feature prioritization across 20+ industries.